According to the total IG Branded Content Adspend monitored by admanGo, the IG KOLs who ranked top 5 were Hins Cheung, Sammi Cheng, Grace Chan, Joey Yung and Elva Ni.
1. Hins Cheung
IG Followers: 1.17M
Branded Content: Dermacept HK, CHANEL BEAUTY……
2. Sammi Cheng
IG Followers: 919K
Branded Content: Gucci, Charlotte Tilbury……
3. Grace Chan
IG Followers: 772K
Branded Content: Gerard Darel, GLYCEL……
4. Joey Yung
IG Followers: 1.09M
Branded Content: Manolo Blahnik, LG Hong Kong……
5. Elva Ni
IG Followers: 837K
Branded Content: Prada, APM Monaco……
*IG Followers as of June 2024
**IG KOL Branded Content Adspend” is calculated based on the IG KOL Branded Content promotion for their channel, and does not include the fees paid by advertisers to social media platforms
Please feel free to call Esther Wong (2836 6792) or Jonas Wong (2151 3395), or schedule a meeting at https://bit.ly/3170la0 to learn more about IG Marketing.