According to admanGo, based on the total IG Branded Content Adspend in Q2 2024, The KOLs ranked sixth to tenth were Coffee Lam, Miss Sue Chang, Edan Lui, Charmaine Sheh and Jeffrey Ngai.
6. Coffee Lam
IG Followers: 1.08M
Branded Content: OASIS Group HK, Olay HK……
7. Miss Sue Chang
IG Followers: 343K
Branded Content: GLYCEL, Fendi……
8. Edan Lui
IG Followers: 716K
Branded Content: SHISEIDO HK, SABON HK……
9. Charmaine Sheh
IG Followers: 1.3M
Branded Content: Chloe, HSBC Hong Kong…..
10. Jeffrey Ngai
IG Followers: 469K
Branded Content: CLARINS Hong Kong, Polo Ralph Lauren……
*IG Followers as of June 2024
**IG KOL Branded Content Adspend” is calculated based on the IG KOL Branded Content promotion for their channel, and does not include the fees paid by advertisers to social media platforms
Please feel free to call Esther Wong (2836 6792) or Jonas Wong (2151 3395), or schedule a meeting at https://bit.ly/3170la0 to learn more about IG Marketing.