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According to admanGo, based on the total IG Branded Content Adspend in Q3 2024, The KOLs ranked sixth to tenth were Edan Lui, Louis Koo, Coffee Lam, Jeffrey Ngai and Charmaine Sheh.

6. Edan Lui
IG Followers: 722K
Branded Content: SHISEIDO HK, SABON HK……

7. Louis Koo
IG Followers: 829K
Branded Content: Gucci, DBS……

8. Coffee Lam
IG Followers: 1.09M
Branded Content: Vita Green, Olay HK……

9. Jeffrey Ngai
IG Followers: 483K
Branded Content: Louis Vuitton, MCM…..

10. Charmaine Sheh
IG Followers: 1.35M
Branded Content: HSBC Hong Kong, La Mer HK ……

*IG Followers as of September 2024
**IG KOL Branded Content Adspend” is calculated based on the IG KOL Branded Content promotion for their channel, and does not include the fees paid by advertisers to social media platforms

Please feel free to call Esther Wong (2836 6792) or Jonas Wong (2151 3395), or schedule a meeting at https://bit.ly/3170la0 to learn more about IG Marketing.

Top 6-10 KOL with the Highest IG Branded Content Adspend (Jul – Sep 2024)

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