According to admanGo, Facebook’s adspend reached 931 million in Q3 2024, marking a 3% annual increase. HSBC Hong Kong, Hang Seng Bank and Cathay Pacific emerged as the top three advertisers in terms of ad spending, with Cosmetics and Skincare ranking as the highest-spending category on Facebook in Q3 2024.
The report also highlighted various key data points, including Trends and Proportions of adspend, Branded Content ratios, Top 10 Categories, rankings of Advertisers and KOLs etc.. These data contributed to the formulation of local advertising market strategies for Facebook.
Interested in learning more about Facebook adspend data? Please feel free to call Esther Wong (2836 6792) or Jonas Wong (2151 3395) to arrange a meeting at https://bit.ly/3170la0 to get the report for free.