According to admanGo, Hong Kong’s total adspend reached HK$8.32 billion in the second quarter of 2025, representing a 6% YOY decline. The local economy continues to face multiple challenges, including the global economic slowdown, shifts in consumer behaviour, and uncertainties surrounding
Read moreHONG KONG ADSPEND REPORT (Q2 2025)
SOCIAL MEDIA ADSPEND REPORT (JAN-MAR 2025)
According to admanGo, Facebook’s adspend reached 807 million in Q1 2025, marking a 2% annual increase; Instagram’s adspend reached 779 million in Q1 2025, marking a 53% annual increase; Youtube’s branded content adspend reached 56 million in Q1 2025, marking
Read moreNew Era Begins – admanGo’s Keyword Intelligence (KI) Arrives!
AdmanGo has introduced its latest Keyword Intelligence (KI) service, designed to track advertisers’ spending on search engine marketing. Together with our Advertising Intelligence(AI) and Social Intelligence(SI) services, admanGo now provides a complete and comprehensive overview across all major media used
Read moreHONG KONG ADSPEND REPORT (JAN-FEB 2025)
According to admanGo, the total adspend in Hong Kong reached HK$5 billion in Jan–Feb 2025, marking an 8% YOY decline. While Hong Kong’s economy continued its moderate growth from 2024, challenges remain. Although local business activities have not yet been fully
Read moreSOCIAL MEDIA ADSPEND REPORT 2024
According to admanGo, Facebook’s adspend reached 3.6 billion in 2024, marking a 7% annual increase; Instagram’s adspend reached 2.6 billion in 2024, marking a 31% annual increase; Youtube’s branded content adspend reached 250 million in 2024, marking a 1% annual
Read moreNEW! Keyword Intelligence (KI) Service on admanGo!
We are excited to unveil our latest service, Keyword Intelligence (KI). Together with our Advertising Intelligence (AI) and Social Intelligence (SI) services, admanGo now provides a complete and comprehensive overview of all major media used by advertisers in Hong Kong.
Read more2024 HONG KONG ADSPEND REPORT
According to data collected by admanGo, the total adspend (excluding SEM) in Hong Kong reached HK$29.8 billion in 2024, representing a 1.3% YOY decline. As Hong Kong fully reopened its borders with Mainland China in the first quarter of 2023
Read moreNEW! Keyword Intelligence (KI) Service on admanGo!
We are excited to unveil our latest service, Keyword Intelligence (KI). Together with our Advertising Intelligence (AI) and Social Intelligence (SI) services, admanGo now provides a complete and comprehensive overview of all major media used by advertisers in Hong Kong.
Read moreYOUTUBE BRANDED CONTENT ADSPEND REPORT (JUL-SEP 2024)
According to the “YouTube Branded Content Adspend Report (Jul-Sep) 2024” by admanGo, Lizzy daily / Seoulo Diary has emerged as the top YouTuber in terms of Branded Content Adspend, with Dim Cook Guide and Emi Wong ranking 2nd and 3rd
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