{"id":1853,"date":"2025-07-07T14:56:00","date_gmt":"2025-07-07T06:56:00","guid":{"rendered":"https:\/\/blog.admango.com\/blog\/?p=1853"},"modified":"2025-07-04T15:23:12","modified_gmt":"2025-07-04T07:23:12","slug":"top-5-kol-with-the-highest-ig-branded-content-adspend-apr-jun-2025","status":"publish","type":"post","link":"https:\/\/blog.admango.com\/blog\/2025\/07\/07\/top-5-kol-with-the-highest-ig-branded-content-adspend-apr-jun-2025\/","title":{"rendered":"Top 5 KOL with the Highest IG Branded Content Adspend (Apr-Jun 2025)"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"797\" height=\"925\" src=\"https:\/\/blog.admango.com\/blog\/wp-content\/uploads\/2025\/07\/Top_10_KOL_1-51.png\" alt=\"\" class=\"wp-image-1854\" srcset=\"https:\/\/blog.admango.com\/blog\/wp-content\/uploads\/2025\/07\/Top_10_KOL_1-51.png 797w, https:\/\/blog.admango.com\/blog\/wp-content\/uploads\/2025\/07\/Top_10_KOL_1-51-517x600.png 517w, https:\/\/blog.admango.com\/blog\/wp-content\/uploads\/2025\/07\/Top_10_KOL_1-51-768x891.png 768w\" sizes=\"(max-width: 797px) 100vw, 797px\" \/><\/figure>\n\n\n\n<p>According to the total IG Branded Content Adspend monitored by admanGo  in Q2 2025, the IG KOLs who ranked top 5 were Grace Chan, Michelle Wai, Elva Ni, Coffee Lam and J Lou.<\/p>\n\n\n\n<p>1. Grace Chan<br>IG Followers: 813K<br>Branded Content: Clarins HK, medicube HK&#8230;&#8230;<br><br>2. Michelle Wai<br>IG Followers: 441K<br>Branded Content: LOEWE, Vacheron Constantin&#8230;&#8230;<br><br>3. Elva Ni<br>IG Followers: 846K<br>Branded Content: Louis Vuitton, Bank of China&#8230;&#8230;<br><br>4. Coffee Lam<br>IG Followers: 1.13M<br>Branded Content: L&#8217;Oreal Paris, Xiaomi HK&#8230;&#8230;<br><br>5. J Lou<br>IG Followers: 858K<br>Branded Content: Miu Miu, Tiffany &amp; Co&#8230;&#8230;.<\/p>\n\n\n\n<p>*IG Followers as of June 2025<br>**IG KOL Branded Content Adspend is calculated based on the IG KOL Branded Content promotion for their channel, and does not include the fees paid by advertisers to social media platforms.<br><br>Please feel free to call Esther Wong (2836 6792) or Jonas Wong (2151 3395), or schedule a meeting at https:\/\/bit.ly\/3170la0 to learn more about IG Marketing.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>According to the total IG Branded Content Adspend monitored by admanGo in Q2 2025, the IG KOLs who ranked top 5 were Grace Chan, Michelle Wai, Elva Ni, Coffee Lam and J Lou. 1. Grace ChanIG Followers: 813KBranded Content: Clarins<\/p>\n","protected":false},"author":2,"featured_media":1855,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[7],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>Top 5 KOL with the Highest IG Branded Content Adspend (Apr-Jun 2025) | Hong Kong Ad Market Insights - Stay current on the changing ad marketplace.<\/title>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/blog.admango.com\/blog\/2025\/07\/07\/top-5-kol-with-the-highest-ig-branded-content-adspend-apr-jun-2025\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"Top 5 KOL with the Highest IG Branded Content Adspend (Apr-Jun 2025) | Hong Kong Ad Market Insights - Stay current on the changing ad marketplace.\" \/>\r\n<meta property=\"og:description\" content=\"According to the total IG Branded Content Adspend monitored by admanGo in Q2 2025, the IG KOLs who ranked top 5 were Grace Chan, Michelle Wai, Elva Ni, Coffee Lam and J Lou. 1. 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