The sci‑fi period film Back to the Past, starring Louis Koo, Raymond Lam, Jessica Hsuan and others, has sparked a sensation across Hong Kong. During the film’s promotional period, many advertising brands collaborated with the main cast, with Jessica Hsuan
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According to admanGo, total adspend in Hong Kong reached HK$5.6 billion in January–February 2026, representing a notable YOY increase of 12% and successfully extending the upward momentum observed since the fourth quarter of 2025. Despite ongoing uncertainties in the external
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According to admanGo, Facebook’s adspend reached 3.68 billion in 2025, marking a 0.3% annual increase; Instagram’s adspend reached 3.5 billion in 2025, marking a 35% annual increase; Youtube’s branded content adspend reached 292 million in 2025, marking a 17% annual
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AdmanGo has introduced its latest Keyword Intelligence (KI) service, a powerful tool that tracks advertisers’ spending on search engine marketing (SEM). Together with our Advertising Intelligence(AI) and Social Intelligence(SI) services, admanGo now delivers a complete and comprehensive overview across all
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According to admanGo, total adspend in Hong Kong reached HK$33.9 billion in 2025, representing a 3% YOY decline for the full year. The advertising market followed a “decline-then-stabilisation” trajectory, with YOY decreases recorded in the first three quarters, before a
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According to the total IG Branded Content Adspend monitored by admanGo in 2025, the IG KOLs who ranked top 5 were Grace Chan, Elva Ni, Sammi Cheng, Charmaine Sheh and Joey Yung. 1. Grace ChanIG Followers: 834KBranded Content: Cartier, Xiaomi
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According to admanGo, based on the total IG Branded Content Adspend in 2025, The KOLs ranked sixth to tenth were Coffee Lam, Michelle Wai, J Lou, Hins Cheung and Miss Sue Chang. 6. Coffee LamIG Followers: 1.13MBranded Content: Vita Green,
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According to admanGo, Facebook’s adspend reached 927 million in Q3 2025, marking a 1% annual decrease; Instagram’s adspend reached 908 million in Q3 2025, marking a 40% annual increase; Youtube’s branded content adspend reached 85 million in Q3 2025, marking
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AdmanGo has introduced its latest Keyword Intelligence (KI) service, a powerful tool that tracks advertisers’ spending on search engine marketing (SEM). Together with our Advertising Intelligence(AI) and Social Intelligence(SI) services, admanGo now delivers a complete and comprehensive overview across all
Read more
