According to admanGo, social media adspend in Hong Kong grew significantly in Q1 2026. Instagram led the market, surpassing HK$1 billion and posting a 29% year-on-year increase. Facebook followed closely at HK$998 million, up 23% from a year earlier. YouTube’s
Read moreSOCIAL MEDIA ADSPEND REPORT (JAN-MAR 2026)
SOCIAL MEDIA ADSPEND REPORT 2025
According to admanGo, Facebook’s adspend reached 3.68 billion in 2025, marking a 0.3% annual increase; Instagram’s adspend reached 3.5 billion in 2025, marking a 35% annual increase; Youtube’s branded content adspend reached 292 million in 2025, marking a 17% annual
Read moreSOCIAL MEDIA ADSPEND REPORT (JUL-SEP 2025)
According to admanGo, Facebook’s adspend reached 927 million in Q3 2025, marking a 1% annual decrease; Instagram’s adspend reached 908 million in Q3 2025, marking a 40% annual increase; Youtube’s branded content adspend reached 85 million in Q3 2025, marking
Read moreSOCIAL MEDIA ADSPEND REPORT (APR-JUN 2025)
According to admanGo, Facebook’s adspend reached 884 million in Q2 2025, marking a 7% annual decrease; Instagram’s adspend reached 878 million in Q2 2025, marking a 33% annual increase; Youtube’s branded content adspend reached 68 million in Q2 2025, marking
Read more